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How a Collection Slider and Category Chips Can Increase Sales in Your Shopify Mobile App

Collection Slider and Category Chips on the Home page of a Shopify mobile app built with MobiCart

A Collection Slider and Category Chips can increase sales in your Shopify mobile app by letting shoppers go from your Home page to the right part of your catalog in one tap, instead of searching or scrolling. This post explains how each block does that, which one fits your store, and how to check the effect in your own numbers.

Short answer: most shoppers who open your app don’t know yet which product they want, but they know roughly what they came for. Collection shortcuts on Home turn “I’m looking for shoes” into the shoes collection in one tap, and every step you remove before a product page is a step where fewer people give up.


What the Collection Slider and Category Chips are

They are two of MobiCart’s collection blocks for your app’s Home page:

  • Collection Slider: a titled row of collection cards, each with the collection’s image and name, that swipes sideways. Good for featuring a few collections with big pictures.
  • Category Chips: a row of small round (or rounded-square) collection images with their names. Good for quick shortcuts near the top of the page.

Both show collections from your Shopify store, either the ones you pick (up to 12) or your store’s own first collections. A tap opens the collection. No code is involved.


How collection shortcuts affect sales

Each mechanism below removes one step between opening the app and seeing a product worth buying.

1. Browsing starts in the right place

A shopper who wants a dress shouldn’t have to scroll past bags and shoes first. A chip or card labelled “Women” or “Summer Edit” sends them straight to the products that match what they came for.

2. Pictures do the explaining

A collection name alone says little. A Collection Slider shows each collection’s own image, so shoppers see the style or the product type before they tap. That makes a tap more likely, and the collection page they land on less of a surprise.

3. Fewer searches that go nowhere

Search depends on shoppers knowing the right word. Collections are your words, chosen by you, with every product already sorted into place. A shopper who taps a collection can’t misspell it.

4. Your campaigns get a front door

A seasonal edit, a gift guide or a new-in collection only sells if people find it. Put it first in a Collection Slider and it sits on Home, one tap from the people opening the app.


What we cannot tell you

We don’t have a study showing that collection shortcuts lift app sales by a certain percentage, and we won’t quote one. The effect depends on your catalog, your collection images and how your shoppers browse. What we can tell you is how to measure it in your own store, further down.


What each option does for sales

SettingWhat it doesWhy it matters for sales
Your picks (up to 12)You choose which collections show, in Shopify’s pickerFeature what you want to sell now
Show my store’s collectionsShows your store’s first 6 (slider) or 8 (chips), liveNew collections appear without editing the block
Collection name on the imageWhite name over a soft shade on the pictureBigger images, a more editorial look
Image shape (slider)Square, Portrait (3:4) or Landscape (4:3)Portrait suits fashion photos; landscape suits rooms and scenes
Chip size and shapeSmall, Medium or Large; circle or rounded squareUp to 5, 4 or 3 chips fit across without swiping

Which block to choose

Your storeUseWhy
A few main categories (Women, Men, Kids, Sale)Category Chips near the topQuick shortcuts that fit on one row
Seasonal edits and gift guidesA Collection SliderBig images sell the idea behind each collection
Both of the aboveChips at the top, a slider further downShortcuts first, inspiration after
Dozens of collections with subcategoriesThe Category BrowserIt reads your store menu and has an All sheet with search

Two rules: every collection needs a good image in Shopify, and fewer, clearer collections beat a long row nobody reads.


How to set it up in MobiCart

  1. In the App Builder, open your Home page and click Add blocks.
  2. Under Collection blocks, pick Collection Slider or Category Chips.
  3. Click Pick collections and choose up to 12, or switch on Show my store’s collections.
  4. Set the layout: card size, image shape and where the name sits, or the chip shape and size.
  5. Click Save as Draft, then Live preview to try it on your phone.
  6. Click Publish when it looks right.

Every setting is explained in the full guide: Add a Collection Slider and Category Chips to your Shopify mobile app.


Mistakes that cost sales

Collections without images. A collection with no image shows a plain grey tile. Shoppers skip what they can’t picture. Add an image to each collection in Shopify first.

Too many chips. A row of 12 small chips is a list nobody reads. Keep the chips to the few categories most shoppers want.

Featuring empty or stale collections. A card that opens a collection with three sold-out products wastes the best spot on Home. Feature collections with stock and fresh products.

Letting Shopify pick the order by accident. Show my store’s collections shows them in the order Shopify lists them, which may not be the order you would choose. If the order matters, pick the collections yourself.


How to tell if it is working

Compare a couple of weeks before and after you add or change the blocks.

  • Sales from the featured collections in the app. Products in collections you feature should sell better while they are on Home.
  • Items per app order. Shoppers who browse a collection often see more than the one product they came for, so watch whether app orders grow.

Change one block at a time, so you know which change made the difference.


Frequently asked questions

Do collection shortcuts really increase sales?

They can, by getting shoppers to the right products sooner. We have no percentage to promise; compare sales of the featured collections before and after.

Should I use a Collection Slider or Category Chips?

Chips for a few quick shortcuts near the top; a slider for featuring collections with big images. Many stores use both.

What if I have hundreds of collections?

Use the Category Browser. It reads your store menu, shows subcategories and lets shoppers search every category.

Will new collections show up automatically?

Yes, if you switch on Show my store’s collections. Picked collections only show what you picked.

Do I need new images for the app?

No. Both blocks use each collection’s image from Shopify, so your app and your website match.

Can I change the blocks without a new app release?

Yes. They are part of your Home page in the Builder. Save, preview and publish, and shoppers see the change.


Try it on your own store

Building and previewing your app in MobiCart is free, so you can try both blocks on your own phone before you decide anything. The Free plan even publishes a branded Android app on your own Google Play account; paid plans start at $19 a month, are flat, and take no revenue share. See pricing for what each plan includes.

Planning the rest of your Home page? Read How a Category Browser Can Increase Sales in Your Shopify Mobile App and How Home Page Banners Can Increase Sales in Your Shopify Mobile App.