The Real Cost of a Shopify Mobile App in 2026: Every Fee, Costed Out
The real Shopify mobile app cost is rarely the number on the pricing page: three of the six builders priced below charge fees that grow as you do.
Every figure here was read off the vendor's own live page on 1 August 2026 and linked so you can check it. We build MobiCart, which competes with most of the companies named, so treat our conclusions with the suspicion they deserve — but the prices are theirs, not ours, and the links go straight to the source.
Why nobody answers this question properly
Search for what a Shopify app costs and you land in one of two piles.
The first pile quotes custom development. AppBrew's guide puts ecommerce apps at $25,000 to over $500,000, with UI/UX design alone at $20,000. Those numbers are not wrong, they are just answering a different question. Almost no Shopify merchant commissions a native app from scratch anymore.
The second pile quotes app builders, in ranges, badly. One widely-ranking pricing page still lists Vajro at "$99–$999" — a price band that no longer appears on any page Vajro's successor publishes. It lists Tapcart at "$200–$1,000" without mentioning that Tapcart's own website shows a completely different ladder.
Neither pile does the thing that actually determines your bill. Not one of the top-ranking cost guides we read mentions revenue share, monthly-active-user metering, or setup fees — and those are the line items that separate a $712 year from a $23,000 one.
So here is the arithmetic, done properly.
The five things you actually pay for
A Shopify mobile app has five possible cost lines. Every builder charges some combination of them, and the headline price only ever covers the first.
1. The subscription. The number on the pricing page. Ranges from $49 to $2,850 a month among the builders we checked.
2. Apple and Google. You need developer accounts to have an app in the stores. Apple's is 99 USD a year, renewing. Google's is a US$25 one-time registration fee. Both Tapcart and Plobal state on their own pricing pages that these are your responsibility, which is fair and worth knowing. Call it $124 in year one, $99 every year after.
3. Revenue share. A percentage of what sells through the app. Plobal is the only builder in this group that publishes one.
4. Usage metering. A charge tied to how many people use the app. MobiLoud meters monthly active users. Tapcart's Shopify listing refers to charges based on "in-app performance" without saying what that means.
5. Setup and contract. One-off onboarding fees and minimum terms. MobiLoud publishes a $5,000 setup fee and a 12-month agreement.
Lines 3, 4 and 5 are where the surprises live, and they are exactly the lines that comparison articles leave out.
What every builder publishes today
Checked 1 August 2026, against the source linked in each row.
| Builder | Published plans | Fees beyond the subscription | Trial |
|---|---|---|---|
| MobiCart | $49 / month, flat. No higher tier | None | Free to build and preview, with no time limit |
| Shopney (listing) | Silver $149, Gold $299, Platinum $599, Enterprise $1,299 | None. Their pricing page states "No sales limits. No commissions. No long-term commitments!" | 30 days |
| Superfans, formerly Vajro (listing) | Starter $150, Unlimited $1,000 | None published | 30 days |
| Plobal (listing) | Starter free to install, Growth $199, Essential $499, Enterprise $1,199 | 3% of total in-app sales on Starter; 1% of total in-app sales on Enterprise | 30 days on paid plans |
| Tapcart (listing) | Core $250, Ultimate $500, Enterprise $1,000 | "additional charges based on in-app performance", undefined | 7 days |
| Tapcart (own pricing page) | Growth $500, Scale $1,250, Enterprise+ from $2,850 | Tapcart AI add-on $250 / month | Not stated |
| MobiLoud (pricing) | Business $1,499, or $1,274 billed annually. Enterprise custom | $5,000 flat setup fee; 10,000 monthly active users included, then $50 per additional 1,000 MAU; 12-month agreement | None published |
Plobal's Starter plan deserves a second look. It is genuinely free to install, and the listing says: "No upfront costs, only success based fees of 3% of total in-app sales and pay only when your app goes live." For a store doing $2,000 a month through its app, that is $60. For a store doing $200,000, it is $6,000 — every month. The plan does not change. Your volume does.
Where two published prices contradict each other
This is the part that makes the category hard to shop, and it is the part every other guide skips.
Tapcart publishes two different price ladders at the same time. Its Shopify App Store listing shows Core at $250, Ultimate at $500 and Enterprise at $1,000, each described as a base fee with additional charges based on in-app performance. Its own pricing page shows Growth at $500, Scale at $1,250 and Enterprise+ starting at $2,850, mentions no usage charge at all, and shares not a single plan name with the listing. Both pages are live today. Neither acknowledges the other.
We are not going to tell you which one is real, because we do not know, and anyone who tells you they do is guessing. Ask Tapcart directly and get the answer in writing before you budget anything.
Plobal's listing and its own site do not match either. The Shopify listing shows four tiers including Growth at $199, and prices the free Starter plan's success fee at 3% of in-app sales. Plobal's own pricing page shows no $199 tier, and prices its free plan's success fee at 1%. On a store putting $50,000 a month through the app, the gap between those two percentages is $1,000 a month.
Superfans hides its cheap plan from its own site. The $150 Starter tier appears on the Shopify listing. superfans.io/pricing shows only the $1,000 Unlimited plan. Which price you believe depends on which page you happened to open first — we wrote that one up in detail when we checked their listing in July.
None of this is necessarily deceptive. Pricing pages fall out of sync, listings get updated on a different schedule, and sales teams negotiate. But it does mean the honest answer to "what does this cost" is often "the vendor publishes two answers," and you should get yours confirmed in writing.
Shopify mobile app cost, priced out for three real stores
Here is the calculator, run for you. Three stores, each with a different volume, each paying for the same thing: a native iOS and Android app.
The assumptions, stated plainly, because a cost model without its assumptions is just a number with a bar chart around it:
- Every total is year one, and includes Apple's $99 and Google's $25.
- Each builder is on its cheapest plan a store that size could plausibly run, at the monthly rate, not the annual discount.
- "In-app sales" means revenue through the app, not total store revenue. Percentage fees apply to that figure.
- MAU means monthly active app users. Only MobiLoud publishes a meter on it.
- Tapcart's performance charges are undefined on any public page, so they are marked and not estimated. Every Tapcart figure below is therefore a floor, not a total.
Store A: small, $5,000 a month through the app, about 2,000 app users
| Option | Year-one total | What drives it |
|---|---|---|
| MobiCart | $712 | $49 × 12 + $124 |
| Shopney Silver | $1,912 | $149 × 12 + $124 |
| Superfans Starter | $1,924 | $150 × 12 + $124 |
| Plobal Starter, "free" | $1,924 | 3% of $5,000 = $150 / month |
| Plobal Growth | $2,512 | $199 × 12 + $124 |
| Tapcart Core (listing) | $3,124 + performance charges | $250 × 12 + $124 |
| Tapcart Growth (own page) | $6,124 | $500 × 12 + $124 |
| MobiLoud Business | $23,112 | $1,499 × 12 + $5,000 setup + $124 |
Note the third and fourth rows. At this volume, Plobal's free plan and Superfans' $150 plan cost the same amount to the dollar. "Free to install" described a billing trigger, not a price.
Store B: growing, $35,000 a month through the app, about 9,000 app users
| Option | Year-one total | Change from Store A |
|---|---|---|
| MobiCart | $712 | no change |
| Shopney Silver | $1,912 | no change |
| Superfans Starter | $1,924 | no change |
| Plobal Growth | $2,512 | no change |
| Tapcart Core (listing) | $3,124 + performance charges | base unchanged, charges unknown |
| Plobal Starter, "free" | $12,724 | up $10,800 |
| MobiLoud Business | $23,112 | no change — still under 10,000 MAU |
Seven times the app revenue, and only one bill moved. That is the whole point of reading the fee structure rather than the headline. The store on Plobal's free plan grew and got a $10,800 invoice for it. The store on Shopney's $149 plan grew and paid nothing extra, exactly as Shopney's "no commissions" promise says it would.
Store C: high volume, $200,000 a month through the app, about 35,000 app users
| Option | Year-one total | What drives it |
|---|---|---|
| MobiCart | $712 | still $49 × 12 + $124 |
| Shopney Silver | $1,912 | no sales limits, no commissions |
| Superfans Starter | $1,924 | no published usage fee |
| Plobal Growth | $2,512 | no percentage on this tier |
| Tapcart Core (listing) | $3,124 + performance charges | floor only |
| MobiLoud Business | $38,112 | 25,000 MAU over the allowance = $1,250 / month |
| Plobal Enterprise | $38,512 | $1,199 / month + 1% of $200,000 |
| Plobal Starter, "free" | $72,124 | 3% of $200,000 = $6,000 / month |
Same store. Same app. $712 at one end, $72,124 at the other — a hundred-fold spread, driven almost entirely by which fee structure the merchant agreed to on day one, back when the app was small and the percentage looked harmless.
Where the expensive options are worth the money
A cheap price is not the same as the right buy, and we would rather you spent $23,000 well than $712 badly. Four cases where the numbers above point away from us.
You want somebody else to build and run it. MobiLoud's $5,000 setup fee is not padding. It buys a team that converts your storefront into apps, ships them, and maintains them through OS updates. If your alternative is hiring someone to own this internally, $5,000 once is cheap. MobiCart is a builder you drive yourself, and if nobody on your team wants that job, do not buy it.
Your app revenue is genuinely tiny and you want zero fixed cost. Plobal's free Starter plan is the cheapest way to get an app live if your in-app sales are small and stay small. Below about $1,600 a month through the app, its 3% fee costs less than our $49. That is a real advantage and it is theirs.
You need capabilities we do not have. Shopney's Platinum tier lists augmented reality, barcode scanning and live selling. Superfans' Unlimited plan lists custom app development, multi-currency and a custom product-page builder. Tapcart's own page lists A/B testing, user segmentation, heatmaps and a feed into your data warehouse. MobiCart does none of that. If one of those is the reason you want an app, the price comparison is irrelevant — buy the thing that does the job.
You want a track record. Shopney holds 5.0 stars across 740 reviews. Superfans holds 4.9 across 853. Tapcart, 4.6 across 337. MobiCart launched in 2026 and has none of that history. Paying more for a vendor with hundreds of merchants already on the record is a defensible decision, and we are not going to pretend otherwise.
Run the numbers on your own store
The calculator is four lines of arithmetic. Take any vendor and fill these in.
- Monthly subscription × 12.
- Plus $124 in year one for Apple and Google, then $99 a year after that.
- Plus (your monthly in-app sales × their percentage) × 12, if they publish a revenue share.
- Plus setup fees, and any usage charge above the included allowance × 12.
Then do the part most merchants skip: run it again at three times your current app revenue. That is the number you are actually signing up for, because if the app works, that is where you will be in eighteen months. A fee structure you can afford today and cannot afford when it succeeds is a bad trade, and it is very hard to unwind once your app is live under someone else's developer account.
Three questions to put to any vendor in writing before you commit:
- What exactly triggers a charge above the base subscription, and at what rate?
- Who owns the Apple and Google developer accounts my app is published under?
- If I outgrow this plan, what does the next invoice look like — in dollars, on my numbers?
Any vendor that will not answer the first question in a sentence has told you something useful.
What MobiCart costs
Our line in the table above never moves, so it takes one paragraph to explain.
Building the app costs nothing and there is no deadline on that. You connect your Shopify store, lay out your screens in the builder, scan a QR code and look at the real app on your own phone. That stage is free indefinitely, and you can abandon it having paid nobody. When you decide to publish the white-label app to the App Store and Google Play, billing starts at $49 a month. There is no tier above it, no percentage of your sales, no charge tied to how many people open the app, and no setup fee. Apple's $99 and Google's $25 are still yours to pay, as they are with every vendor on this page.
That $49 covers the builder itself, live preview on your phone, native iOS and Android apps published under your own brand, push notifications to your app users, and real-time sync with your Shopify catalogue, inventory and checkout.
There is no live video selling in it. There is no catalogue of dozens of third-party plug-ins, and no design team standing by to build the thing on your behalf, because we do not sell either of those. We also launched this year, so where the vendors above can point at hundreds of merchant reviews, we cannot. For some of the stores reading this, one of those gaps is disqualifying. Better you find that out here than three weeks in.
If you are still working out whether an app makes sense for your store at all, we wrote about that separately — the cost question only matters once the answer to that one is yes.
Frequently asked questions
How much does a Shopify mobile app cost per month?
Published subscriptions among the builders we checked on 1 August 2026 run from $49 to $2,850 a month. The realistic mid-market range is $149 to $500. On top of that you pay Apple $99 a year and Google $25 once, and with some vendors a percentage of in-app sales or a per-user charge.
Do any Shopify app builders take a cut of my sales?
Plobal does, and publishes it: 3% of total in-app sales on its free Starter plan and 1% on Enterprise, according to its Shopify listing. Tapcart's listing refers to "additional charges based on in-app performance" without defining them anywhere public. Shopney states it charges no commissions. MobiCart charges none.
Is a free Shopify app builder actually free?
Not usually. A plan with no monthly fee generally has a percentage attached instead, which means it is cheap while the app is quiet and expensive once it works. Check what the percentage costs at three times your current app revenue before you choose it.
Do I still pay Apple and Google if I use an app builder?
Yes. The Apple Developer Program is 99 USD a year and Google Play charges a US$25 one-time registration fee, regardless of which builder you use. A few vendors manage the accounts on your behalf; the fees are still yours.
Why does Tapcart show different prices in different places?
We do not know. Its Shopify App Store listing and its own pricing page currently publish two different sets of plan names and prices, and neither page mentions the other. Ask them which applies to you and get it in writing.
What is the cheapest way to get a native app on a Shopify store?
If your in-app sales are under roughly $1,600 a month, Plobal's free plan at 3% works out cheapest. Above that, MobiCart's $49 flat is the lowest published price we found, and it stays $49 no matter how well the app does.
Does an app builder cost less than hiring developers?
By a wide margin. Custom builds are quoted in the tens to hundreds of thousands of dollars, and that is before ongoing maintenance for every iOS and Android release. Builders exist because that maths stopped making sense for most merchants years ago.
See it before you spend anything
You can build a MobiCart app for your store, preview it on your phone, and decide, without paying us a cent or booking a call. Install MobiCart Preview on Google Play — it is the free companion app that renders your build on a real device, so you can hold your own app in your hand before you have any opinion about our pricing at all.
Prices on this page were read from each vendor's live Shopify App Store listing and pricing page on 1 August 2026. They change often. If you find one that has moved, we would rather hear about it than keep a wrong number up.